The No.1 Trap That Most Bloggers & Solopreneurs Fall Into

The No.1 Trap That Most Bloggers & Solopreneurs Fall Into

A few months ago I was talking to a friend about the current blogging landscape and we were both saying how we felt the pressure to post regular, valuable content because that is what you are 'supposed' to do as a blogger.

Basically we were both struggling with this idea of the 'perfect blogger' and why the hell we were finding it so hard to do when everyone else seems to manage just fine, at least so it seemd from our distanced perspective. 

A few days later it clicked for me. The issue here was comparisonitis. I didn't even realise it at the time, but what I had been doing was comparing myself to, not just one, but ALL the amazing bloggers out there and holding myself to the highest standard possible. And this, as you can imagine, resulted in what I call perfection paralysis. 

I originally wrote this post the week after having this conversation with my friend but it's been sitting in my drafts since then. Between then and now that pressure I felt from comparing myself to other bloggers has since diminished significantly as I have stopped focusing so much on what others are doing. As a result my motivation and inspiration has returned.

I wanted to write this post today because I know this is an easy trap for bloggers and solopreneurs to fall into, and it can be detrimental to our motivation, work and spirit.  It's so important that we are aware of this entrepreneurial ailment so that we can avoid and/or snap out of it.